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SEO and AI visibility for an expired-domain data platform.

Organic search performance data for DomCop
Organic traffic4K / mo
Referring domains1.4K
FocusSEO + AI search

A data platform in a niche, high-intent category.

DomCop is an expired-domain and backlink data platform used by SEOs and domain investors. Its audience is small but high intent: the people searching for it know exactly what they want.

That makes both classic search rankings and visibility inside AI answers worth going after.

The goal: Win the high-intent searches DomCop's buyers make, and make sure DomCop is named when AI tools cover the category.

The work

  • Optimise the site around the high-intent queries its buyers actually search.
  • Work on AI visibility so DomCop is named when tools like Perplexity and Google's AI answers cover the category.
  • Keep the technical and content foundation clean as the category shifts toward AI search.

What changed

  • 4K / mohigh-intent organic visits
  • 1.4Kreferring domains
  • AI searchvisibility inside AI answers for the category

The data

Source: Ahrefs
Ahrefs chart for domcop.com
Organic traffic and referring domains for domcop.com.